Tomorrow, actress Emmy Rossum of “Shameless” will ask New Yorkers to take the Suave Challenge and guess the difference between hair styled with new Suave Professionals and salon hair care products. The challenge spotlights the re-invented and re-formulated line of Suave Professionals products that are proven to work as well as top salon brands.
In addition to taking the Suave Challenge, attendees will receive one-on-one hair consultations and stylings, as well as free Suave Professionals styling products.
The Suave Challenge will also be available online at CanYouTell.com, where consumers can evaluate Suave Professionals for chances to win prizes. The website will compare Suave Professionals products with top salon brands through virtual hair tests, from hurricane wind fans and cyclone water showers to dancing and other daily wear.
Additionally, the first 200,000 people to visit Suave Beauty’s Facebook (Suave Beauty) page will receive a FREE full-size bottle of a new Suave Professionals styling product to try for themselves.
New Yorkers—you’re invited!
Who: Emmy Rossum & Suave
What: Take the Suave Challenge and get your hair styled with the all-new Suave products by celeb hairstylist Theodore Leaf and his team!
Where: Suave Professionals Lounge, 866 Broadway (between 17th and 18th), New York, NY 10003
When: Thursday, March 24th, 2011 1-4pm
Not in New York? Visit Suave.com/CanYouTell to take the challenge today for your chance to win prizes, product and more!